For more than fifteen years, Warm Thoughts has helped companies recession-proof their HVAC businesses. Here’s just some of what our clients say about us:
“We’d plateaued for several years with 5,000 plans and didn’t think we could sell much more. But thanks to Warm Thoughts we did. We now have over 6,500 plans, and it keeps going up.”
Tony Ottino, Air Group, Whippany, NJ
“We were unsure which newsletter to use. So we sent 500 customers a copy of your newsletters and one provided by Carrier and asked them to choose which they liked better. Warm Thoughts won by a 2-1 margin. If you want your newsletter to be read, choose Warm Thoughts.”
Darren Hamilton, Central Cooling & Heating, Woburn, MA
“We previously used one of your competitor’s newsletters and there is no comparison. You don’t just slap our name on it like so many other industry newsletters. You tell our story. As a result, the Warm Thoughts newsletter has done a much better job of generating equipment and service leads.”
Michael Hyde, Hydes Air Conditioning, Palm Desert,CA
“We needed to change our price and reduce some of the coverage we used to offer. We were prepared for a lot of negative reaction from customers. But the way you marketed it, there was no real pushback at all. Now we are making more money on our plans with less grief, and enrollments are up.
Tom Scarangello, Scaran Heating & A/C, Staten Island<, NY
“Our newsletter has been a great success, helping us build our relationships with our customers and showing them we’re way more than ‘just the guys who put in the box.’ And I want to also thank you for working with us on our service plan. Suffice it to say we started with 100 plans and now have over 400!”
Kerry O’Brien, T.F. O’Brien, New Hyde Park, NY
“Our maintenance agreement plan has been a great success. With your program, for the first time, we generated M/A sales directly through the mail. In fact, our targeted mailing to prospects resulted in 128% more M/A sales than our tune-up sales despite the higher cost. We generated sales faster this way and reduced our sales cost. And with the staff training you provided and some new incentives we put in place, we expect to see continued gains in the area. Plus, the materials you created were great. They really position us professionally and convey our value to our customers.”
Joe Needham, CEO, Princeton Air, Princeton, NJ
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